Linda Capps for CPN Vice Chairman

Case Study

Incumbent Citizen Potawatomi Nation Vice Chairman, Linda Capps, ran for reelection for the same post in the election of 2010. In support of her campaign, I was brought in to provide my expertise as a web developer and social media expert. This involved the development of an official campaign website and affiliated social network. It was determined that a static HTML website would be sufficient for the purpose of this campaign.

The website was developed using HTML and CSS, without a content management system. This was the chosen approach due to the speed and efficiency of production. Once the website was developed, SEO best practices were implemented and the site was submitted for crawl to the major search engines. The website was crawled within a week and was then accessible to search engine query.

Linda Capps was successful in her campaign, easily winning the election. The website and social media channels played an important role in that success and demonstrated the effectiveness of web technology utilization in the political process, in small and large scale elections and everywhere in between.

Note: The original website has since been taken offline due to the conclusion of the campaign. The website can be made available by request in archival form.

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