Crimson Tide Zone

 September 6th, 2011        

  

Launch Project

The Crimson Tide Zone website was created for the purpose of syndicating sports related news that pertains to the University of Alabama. To accomplish this, a WordPress website was designed and developed using a common theme framework. Photographic content was produced and incorporated into the design of the website. The resulting user interface for Crimson Tide Zone was simple, yet effective, and was produced in short span of time.

The syndication portion of this project was achieved through the use of specialized software the converts RSS feed information into complete content markup. The output of this implementation is a system that can quickly and efficiently generate syndicated content for the website with little effort.

In addition, I developed a standardized SEO strategy for use on the site and its content. This strategy included all the common SEO standards and practices to allow for optimal search engine placement. I also implemented Google Analytics for statistical tracking and analysis. Lastly, I established a broad social network presence to support marketing and community growth.